New top story on Hacker News: Ask HN: Girlfriend is being shown ads depending on what we do together. How?

Ask HN: Girlfriend is being shown ads depending on what we do together. How?
3 by enraged_camel | 4 comments on Hacker News.
My girlfriend came to check out some open houses with me yesterday after work. By 10 PM, she was seeing ads on Instagram for new houses. She hasn't shopped for a house before, or even done any searches on Google on that topic. I simply invited her to come with me and she did. Similarly, we were at her place the other day and watched a kung fu movie on my laptop (connected to her wifi), and then went to bed. The next morning she started seeing ads for martial arts schools in the area. What is happening? She doesn't have an Amazon Echo or anything else that might be listening, although she does have an Android phone. She most likely has the default (stock) settings and apps. Regardless, I want to help her improve her privacy. What steps should I take (other than installing ad-blockers on her phone)? Corollary: Is this what the Internet is like for "regular" people? If so, holy shit. I'm glad I use uBlock Origin on my computers and an iPhone.

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